Business & Entrepreneurship

Born to be an Entrepreneur

Find out whether you have the personality and behaviors of a born entrepreneur.

Have you ever met someone and heard stories about their life that made you think, "Wow, she is meant to be an entrepreneur!" There are signs of entrepreneurship that can begin early in life and develop up until the present. If you possess many of these traits, it is likely that entrepreneurship is a good match for you and that if you do not pursue some form of entrepreneurial venture, you may feel incomplete.

This assessment measures those innate personality characteristics that indicate a high likelihood of being a successful entrepreneur. It uses a lifespan approach to look for signs of being destined for entrepreneurship throughout one's life.

How Strong is Your Financial Plan

Is the financial plan for your business is solid or do you have some work to do?

The number one reason for small business failure is financial. Undercapitalization, poor budgeting, and misallocation of resources often lead to small business failure within the first couple of years. Many entrepreneurs or small business owners are not trained in or aware of how to create a solid financial plan. Many therefore think that their plans are effective when really they are not.

This measure assesses many aspects of a financial plan to see whether you, the business owner, have areas to work on or improve upon. The results will indicate how strong your financial planning currently is and whether it is advised that you start from scratch or get some assistance.

Are You Selling or Telling?

Find out how well you are doing at selling effectively without putting your customer off or creating a sense of a "hard" sell.

There are some sales techniques that salespeople do which actually come across negatively to their prospects of customers. Often you may think you just gave the best sales presentation of your life and then end up perplexed about why you did not close the deal.

This questionnaire will tell you how well you are doing at selling effectively without putting your customer off or creating a sense of a "hard" sell. The results will indicate how strong your sales skills are and how well you are connecting and building a relationship with your sales prospects.

Business or Job?

Have you wondered whether it is your true calling to run your own business? Discover if you have what it takes right now to be self-employed?

Have you felt burned out in your job and thought about starting your own enterprise? Are you wondering if being self-employed is a good match for your personality and skills?

This assessment measures those characteristics that are associated with successfully being self-employed. The results will give you an indication of whether you are better suited to entrepreneurship or a stable job at this point in time.

Focused for Business Success

Find out whether you have that laser beam focus that leads to small business success.

Small business success depends in large part on the strategic focus of the entrepreneurs or owners who run the business. Many entrepreneurs are scattered between too many things and do not have the focus they need. There are two important areas of focus. One is strategic focus for the business. The other is the ability of the business owner himself or herself to obtain and maintain focus. This inventory tells you how focused you and your business really are.

Do You Know Whom You Are Marketing To?

How well do you, the entrepreneur, know and market to your ideal target market?

As a small business owner and entrepreneur, it is critical that you know who to market to. Knowing your target market is an essential step to small business success. Without knowing your ideal market, you cannot strategically invest your limited time, energy, and marketing dollars. It is also critical that you not only know your target audience, but that it is the best possible market for you. You do not want to waste resources marketing to the wrong market.

This assessment will tell you if you have selected a specific niche market and whether your have found one that seems to be ideal for you. The results will give you an indication if you are well underway with your target market identification or whether you should go back to the drawing board.